Take a walk through any city. Wherever you find people working or
families residing means there is cleaning to be done. With the rapid
pace of life these days, more and more people are delegating their
cleaning to others. Rather than hiring in-house, businesses are
subcontracting out their cleaning duties whilst working mums are
resorting to hiring cleaners to help maintain the household. There is
plenty of work to be had out there, you've just got to work out a way to
get it.
Starting your own cleaning business means you become the
boss. To become successful you will need to develop business and
organisational skills, communicate with clients and staff, manage your
business administration, develop marketing plans and sell your service
to prospective customers. Above all else is servicing the needs of your
current clients. Obtaining a new client takes great effort, so protect
your base, make every effort to ensure the satisfaction of your regular
clientele. This gives you every chance that they will remain loyal and
you will retain their business into the future.
Whilst there is
plenty of work to be had, there is also plenty of competition in the
cleaning industry, an industry often regarded as cutthroat. As an
owner/operator establishing a new business be prepared to work long
hours, working into the nights and on weekends. Be meticulous and
reliable. With hard work comes experience. You will soon develop a
reputation which you can then use when spruiking to potential clients.
Whether
you are looking to start anew in the industry or already employed as a
cleaner but wish to branch out on your own, remember that all businesses
have small beginnings. My first job in the industry came about through a
family contact. Your start may come from similar means, by word of
mouth, by networking family, friends or work colleagues. Other
techniques may include advertising, leaflet drops, selling your service
door to door and to local businesses or online marketing. Whatever your
method persistence pays and when that opportunity comes your way grab it
with both hands and run with it.
To get my business up and
running I first had to develop a business identity. This meant
registering a business name, acquiring an Australian Business Number and
organising business insurance. For marketing purposes I then designed a
company logo and had printed business cards, developed a website and
networked with local business. It was not long before we as a business
had a steady income from regular clients across a spectrum of
industries.
With focus and a willingness to succeed your business
is sure to steadily grow. Don't limit yourself to doing all the work. In
order for your business to truly thrive you will need to expand your
operations. This can be done by employing staff and subcontractors,
however be sure to monitor their work and that cleaning standards are
upheld.
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